My 2015 AWARD School Portfolio

AWARD School is a special course for people who want to become copywriters/art directors in the advertising industry.

It’s a course about IDEAS. CREATIVE THINKING & the PROCESSES involved in coming up with great ideas & ultimately good ads.

While I have no (current) desire to become a copywriter or art director, I truly believe that the ideation skills I was taught at AWARD School is invaluable in my career as a PR practitioner.

You can read more about my thoughts on a PR person doing AWARD School here. In short, highly recommended.

I was tutored by the talented and patient folks at Wunderman Australia (April-May) and M&C Saatchi Australia (May-June).